The situation:

One day after graduating from the University of Oregon in June, I began my strategy and planning internship with Manifesto. A brand declaration agency based in Portland, OR, Manifesto is committed to crafting culturally disruptive ideas and challenging brands to be better.

In this experience, I have flexed my muscles as a researcher, strategist and team player. I have assisted in new business pitches, performed extensive competitive analyses, participated in naming exercises, and uncovered insights – and spoiler alert, that’s not all! Feel free to check back in at the end of my internship in the fall for some key takeaways.